Our Approach and History

Our mission is to help our clients envision what is possible, and then identify strategies to align people with goals and make results-focused change a sustainable reality.

To do this we employ an Integrated Strategic Change model - refined through years in the field - that integrates business strategy (head), organizational design (hands), and change management (heart). While many practice from one discipline or the other we firmly believe in the synergistic potential of all working together.

The name 'JDBrownfields' connotes the moment at the end of winter; the rise of hope, untapped potential and opportunity. Our name was also chosen in honour of a teacher, Mr. Brownfield, who encouraged Janet's father to pursue his dream to become a physician.

For both Janet and David, JDBrownfields is about fostering the courage in leaders to move things forward, expand their vision and make positive change for organizations, teams and individuals. Our client relationships have been long-term, and we are very proud to be a part of their journey.